Get with the Sign Program! While leading an Insignia Designs client on a sign tour of Main Street in Pleasanton recently, I explained that getting signs approved is no easy feat. Two major issues are at play in the process- sign program requirements and permit approvals. Today we’re talking about Sign Programs....
Neon signs are trending and Insignia Designs is on it! Bright, colorful neon signs were first used in 1910 in the United States and remained popular until the 1960s when they lost favor commercially for a variety of reasons. Not only did they look ‘dated,’ but they were costly to manufacture...
You never know who your next client will be. I know that was the case with one of Insignia Designs’ first clients – ThinkHR. I met Dan when our children played sports together. Sometimes we ran into each other at a local pub. What began as an ongoing, friendly acquaintance developed...
A good part of my success has been due to surrounding myself with other high-quality business owners in complementary businesses. That way, when my customers have a need that I can’t fill, I can refer them with confidence to my list of ‘go to’ businesses in a number of different...
Last month, I attended SIGNWORLD 2018 in Las Vegas for the 4th time, joining 300 attendees- owners like me, employees, graphic designers and production managers. I always look forward to this show and come away pumped up with new ideas. This year, there was a lot of buzz about the ‘greening’ of...
In an economy when most small businesses close their doors within 10 years, Pleasanton’s Insignia Designs is not showing any “signs” of slowing down. In fact, Insignia Design owners, Carol and Todd Moberg, are taking special notice of all the signs they have created for their local community over the...
As the owners of Pleasanton’s Insignia Designs, Todd and Carol Moberg have been helping businesses brand and market their businesses for almost six years. Making companies throughout the Tri-Valley area stand out among their competition with creative design ideas is fun and rewarding. Each new project allows Insignia Designs an opportunity...
Insignia Designs has been helping Bay Area churches connect with their members through signage for several years and through brand changes. Cornerstone Church in Livermore is a popular local place of fellowship and Insignia helped them create a modern look and feel with exterior dimensional letters and window graphics. The new...
2017 marks 150 years of San Ramon's history, and the city is celebrating the transition from a two-room school house to a popular mecca. With a new downtown in construction, shopping centers, eateries, library, Iron Horse trail, and overpasses for bikes and pedestrians, it’s an attractive location for both residents...
Summer is almost here, and with it, a profusion of fairs, festivals, concerts and events. If you’re a vendor at one of these festivals, you’ll want to put your best foot forward with some attractive banners, canopies, and tablecloths. For instance, if you are participating in the Walnut Creek or San...