Give us a Quick “Brian” Overview? A fifteen-year veteran of the sign business, Brian is Production Manager at Insignia Designs and joined the team four years ago. Brian manages their production team, including mentoring and training; monitors quality control and keeps the momentum going on projects; and is responsible for...
Insignia Designs is a family business that thrives on the personal and professional relationships. We’re going #behindthesigns to meet the team that brings your business #SignsofSuccess. Let’s start the series with Co-Owner Carol Moberg, Vice President and head of HR. Give us a Quick “Carol” Overview? Carol is the other half of...
Get with the Sign Program! While leading an Insignia Designs client on a sign tour of Main Street in Pleasanton recently, I explained that getting signs approved is no easy feat. Two major issues are at play in the process- sign program requirements and permit approvals. Today we’re talking about Sign Programs....
Neon signs are trending and Insignia Designs is on it! Bright, colorful neon signs were first used in 1910 in the United States and remained popular until the 1960s when they lost favor commercially for a variety of reasons. Not only did they look ‘dated,’ but they were costly to manufacture...
You never know who your next client will be. I know that was the case with one of Insignia Designs’ first clients – ThinkHR. I met Dan when our children played sports together. Sometimes we ran into each other at a local pub. What began as an ongoing, friendly acquaintance developed...
At Insignia Designs, we know there’s more to a sign than meets the eye- literally - and our first sign meeting can either propel the project forward, or stop it in its tracks. That’s why beforehand I spend time learning about your company, checking the website for design themes, researching the...
Last month, I attended SIGNWORLD 2018 in Las Vegas for the 4th time, joining 300 attendees- owners like me, employees, graphic designers and production managers. I always look forward to this show and come away pumped up with new ideas. This year, there was a lot of buzz about the ‘greening’ of...